Search Engine Optimization (SEO)
SEO Friendly Websites:
A beautiful website is useless if it can't be found online. We work with many businesses in Tipperary and Clonmel to help improve their overall SEO performance. We will optimize each page of your website for search engines, incorporating best SEO practices to improve your site's visibility and organic rankings.
This helps drive targeted traffic to your website, increasing your chances of reaching your business objectives. I will integrate all social media elements into your website.
Our SEO Service include:
- Keyword Targeting and optimisation
- On-Page Optimisation
- Google Search Console Setup
- Google Business Optimisation
- SEO Reporing
- Website SEO Auditing
- Server Optimisation
We help your site rank higher locally, generating more calls for you.
Many factors can affect your site's SEO performance including:
- Website Content, Crawlability and Indexing ( Word count on your pages )
- Technical SEO Errors ( On-page SEO )
- Core Vitals and Performance ( How fast does your site load )
- Backlinks from other websites to yours. ( Off Page SEO )
- Poor Accessibility
If your website is failing at either of the above then it might be affecting your website's visibility online.
Taking all these factors into account we can get your sight ranking and appearing better on Google and other search engines.
Lets Elaborate on some of the Above Topics
Website Content - Crawlability and Indexing
Search engines use web crawlers to index and rank websites. A well-organized and logically structured website makes it easier for search engine crawlers to navigate and index your content. Poor header titles and content can also give you a bad SEO ranking.
Proper use of header tags, sitemaps, and clean URL structures can enhance crawlability.
The word count on different pages and the use of specific keywords on the page is vital for Googles ranking algorithm to rank your page higher.
What are keywords in SEO?
Keywords refer to specific search terms that a user might use to find your service online. For example if someone was looking for an electrician locally they might use the search term, 'electrician near me'. SEO agencies can then target those specific search terms on different pages to match the users search intent.
Site Structure and Technical SEO
Technical SEO ( on-page SEO ) refers to the optimization of a website’s technical elements to improve its search engine ranking and overall performance. It focuses on making a site easier for search engines to crawl, understand, and index, as well as ensuring a seamless user experience.
The job of fixing such errors is often called on-page SEO.
This involves scanning the website and identifying SEO errors and fixing them. Such errors might include things like:
- Poor site structure
- Missing Page titles and Descriptions
- Missing Robots.txt file
- Missing Alt tags on images
- SSL Cert errors
- Poor internal Linking structure
- XML Sitemap: Helps search engines index the site more effectively.
- Canonical Tags: Prevent duplicate content issues by specifying the preferred version of a URL.
Security (HTTPS)
Another factor to consider is a valid SSL certificate. Search engines favour secure websites. Having an SSL certificate and serving your website over HTTPS can contribute to higher search engine rankings.
Core Vitals and Performance
Core Web Vitals is a set of metrics that measure real-world user experience for loading performance, interactivity, and visual stability of the page. Google highly recommend site owners achieve good Core Web Vitals for success with Search and to ensure a great user experience generally.
Core Web Vitals focuses on three key metrics:
- Largest Contentful Paint (LCP): Measures loading performance.
- First Input Delay (FID): Measures interactivity.
- Cumulative Layout Shift (CLS): Measures visual stability.
Mobile Responsiveness:
Search engines, particularly Google, prioritize mobile-friendly websites. Responsive design ensures that your site adapts and functions well on various devices, including smartphones and tablets.
Mobile-friendly websites tend to rank higher in mobile search results, improving overall visibility.
Page Load Speed:
Slow-loading websites can result in higher bounce rates and lower search engine rankings.
Optimizing design elements, images, and code can contribute to faster page load times, positively impacting user experience and SEO.
Image Optimization:
Optimizing images for both size and relevance is essential for faster page loading.
Including descriptive alt text for images helps search engines understand the content, contributing to better image search rankings.
User Experience (UX):
Search engines aim to provide the best possible results to users. A positive user experience, facilitated by good design, can lead to longer dwell times, lower bounce rates, and increased engagement—all of which positively influence SEO.
Off-Page SEO - Backlinks and Domain Trust
Off-page SEO refers to all the activities performed outside your website to improve its visibility, authority, and ranking in search engine results pages (SERPs). It focuses on building your website’s reputation and trustworthiness through links, brand mentions, and social signals.
What are backlinks?
Backlinks (Inbound Links) are links from other websites pointing to yours. Quality matters more than quantity. A single backlink from a domain with a High-Authority Site can be worth more than 50 poor quality links.
What is Domain Trust?
Domain trust, also known as trustworthiness, is a measure of how reliable, credible, and authoritative a domain appears to search engines like Google. It’s a part of search engines’ algorithms used to determine a website’s ranking potential and is closely tied to factors like link quality, content integrity, and overall user experience.
The higher the domain trust the more likely you are to ranking high in the search results.
Give us a call to discuss how we can improve your SEO scores. We are based in Tipperary but work with businesses all around Ireland.
Frequently Asked Search Engine Optimization (SEO) Questions
Search engine optimisation is the task of making technical, design and content changes to a website to try and get that website rank higher in the search ranking algorithm. If the SEO is successful a website can appear above it competitors for certain key search terms.
If done properly SEO can help drive more traffic to your website and increase sales and lead generation. It is advised to only use SEO professionals as there can be negative consequences to using lower quality SEO services such as Google penalties.
SEO is still a key aspect of online marketing. Companies who invest in SEO have better outcomes and higher sales.
Yes we can do local SEO to help your business target customers in your local area.
We work with companies in Tipperary and around Ireland. We help their website rank for their service either nationally or on a local level.
Customer Testimonials
Increase your online Presence
Contact us today for a free consultation or let us know if you have any questions. We are happy to look over your current website and offer suggestions to improve your design or overall web presence.
Call us at Tel: 0857159019 or fill out our online contact form to schedule your appointment.
